At Envisage Digital, we have always believed that standard eCommerce solutions just don’t cut it anymore. True digital success takes deep collaboration, creative engineering and a real laser focus on performance.
That is why we are absolutely thrilled to announce that our team has taken home three prestigious Web Excellence Awards!
These international awards recognise the very best in web development and design globally. Winning three of them is a massive testament to our incredible team and to the fantastic clients who trust us to transform their online businesses.
Here is a closer look at the three award-winning success stories that caught the judges' attention.
1. Specialist Crafts – The Ultimate Multi-Store Rebrand & Migration
Managing one major website launch is tough; delivering a complete rebrand, domain migration, and a frontend overhaul across four global store views in just 20 weeks is another level entirely.
For Specialist Crafts (a leading global supplier of art and education materials), we took on the challenge of migrating their UK domain from its old identity to specialistcrafts.co.uk, completely protecting their organic SEO ranking through meticulous redirect mapping.
At the same time, we ditched their legacy blue/white theme for a striking new pink and black aesthetic powered entirely by Hyvä.
The result? A flawless launch spanning the UK, Ireland, UAE, and World stores. The brand saw an immediate 8% increase in year-on-year users and a 6% spike in revenue over the peak winter period, proving that blazing-fast speed and accessible UX go hand-in-hand. Winning the best crafting website is a fantastic achievement for all involved.
2. Cladco Profiles – Consolidating Three Sites into One Powerhouse
Cladco Profiles is one of the UK’s leading suppliers of composite decking, cladding, and roofing. Over years of rapid growth, however, they found themselves managing three separate websites: a setup that was difficult to manage for their internal team and confusing for customers looking to purchase across different ranges.
We partnered with Cladco to consolidate all three websites into a single, unified, lightning-fast platform built on Magento and the Hyvä frontend theme. We completely rebuilt four custom product calculators to ensure effortless, accurate material estimates on mobile and desktop, added a bespoke delivery/collection system, and launched a dedicated B2B trade portal.
The result? A serious increase in conversion rates post-launch and a highly efficient, seamless user journey. Winning the best website in construction category is excellent news for both Cladco and Envisage.
3. Commercial Washrooms - B2B Speed & Functionality
As the UK’s top supplier of premium commercial and public washroom solutions, Commercial Washrooms needed an online experience that matched their reputation. Their older, Luma-based Magento 2 storefront was holding back their growth, suffering from sluggish speeds that were causing friction at checkout.
Envisage Digital stepped in to execute a comprehensive Hyvä migration and website redesign. We integrated complex quote-building functionality, streamlined a multi-option configurable product swatching system for bundled products, and implemented a friction-free one-page checkout complete with modern payment gateways like Apple Pay and Stripe.
The result? Sub-2-second page load times that completely blew the client away. The upgrades triggered an immediate 37% increase in conversions and a dramatic rise in product page dwell time driven by the speed and content upgrades. This site is no stranger to silverware: it also brought home a Bronze at the eCommerce Awards! We are so pleased this was a winning eCommerce category entry.
Why Scaling with Hyvä is the Ultimate Standard for Award Winning eCommerce
All three of these award winning site were built on Hyvä - a Magento theme.
This lightweight framework eliminates the code bloat holding back enterprise platforms. By replacing outdated code layers with a streamlined frontend stack, Hyyä creates a fast, secure, and incredibly agile environment, that has hugely contributed to the win fro each of these sites.
The Core Advantages of a Hyvä-Driven Architecture
- Flawless Core Web Vitals: Because search engines use real-user page experience metrics as direct ranking signals, Hyvä serves as a massive organic visibility multiplier. Its lightweight code structure guarantees exceptional performance scores that legacy themes simply cannot replicate.
- Accelerated Developer Workflows: Rather than spending hours troubleshooting complex, nested layout dependencies, development teams can build and scale clean, modular template blocks rapidly. This drops ongoing maintenance overhead, allowing technical resources to focus on bespoke features and business logic.
- Maximised Mobile Conversion Rates: Heavy site infrastructure inevitably leads to layout shifts, slow interactions, and checkout latency over mobile networks. Hyvä delivers a fast, snappy, responsive shopping experience that eradicates mobile friction, instantly driving down cart abandonment.
- Future-Proof Stability: By simplifying the underlying code validation, your site remains exceptionally stable through major version upgrades. This ensures that custom integrations, structured data formats, and backend tracking scripts function flawlessly without breaking the user experience.
What These Awards Mean for Us - and You!
Winning at the Web Excellence Awards validates our core belief: the future of Magento and Adobe Commerce belongs to the speedy loading sites with easy UX navigable layouts.
By specialising heavily in Hyvä themes and custom development, we are consistently delivering the kinds of core web vitals, mobile usability, and conversion spikes that businesses need to thrive today.
A massive thank you to our internal design and development teams, and an even bigger thank you to Specialist Crafts, Cladco and Commercial Washrooms for being amazing partners on this journey.
Are you looking to upgrade your store's performance, lift your conversion rates, or migrate to a faster platform? Get in touch with the award-winning team at Envisage Digital today!
